Holiday Gift Guide 2017
The creative brief was to make an inspiring shopping experience featuring a group of curated landing pages, each with a specific theme. We used beautiful photography from the catalog team in conjunction with video and cinemagraphs planned specifically for this page.
IMPACT
This design saw robust performance and engagement, and specifically featured mobile-first considerations that provided valuable learnings for future iterations of the project.
WHAT I DID
WHAT I DID
- Creative and Art Direction
- Visual Design
- Collaborated with studio to create cinemagraphs
- Designed Interactive Features
- Collaborated with FEDs